# Welcome

Hey I'm Adam, the app founder. Any time you speak with someone on Livechat or through email, you're speaking directly **with me**. I'm only human so please don't be too mad if I do not reply right away (which I usually do). Can't wait to talk with you :)

## What is GTM?

GTM is a handy app that effortlessly adds the Google Tag Manager (GTM) script to your online store, making it a breeze to manage different analytics services. With GTM & Data Layer, there's no need to spend time tweaking your theme's code – it's all taken care of for you.

GTM is designed to work with any theme, making it a versatile solution for running effective .

## Setup GTM (Easy)

{% embed url="<https://youtu.be/PXcy3DezI80>" %}


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# Agent Instructions: Querying This Documentation

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Perform an HTTP GET request on the current page URL with the `ask` query parameter:

```
GET https://gtm-guide.gitbook.io/gtm-welcome/welcome.md?ask=<question>
```

The question should be specific, self-contained, and written in natural language.
The response will contain a direct answer to the question and relevant excerpts and sources from the documentation.

Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.